Build a SustainableLoan Advisory Practice.
Know which lender to approach before you file — Orenda gives you the tools, lender access, and expert support to grow a credible loan advisory business.
Start Your Journey with Orenda
We'll walk you through the process — no obligation
Who is a DSA?
A DSA, or Direct Selling Agent, is basically the link between people who need loans and the banks or NBFCs willing to give them. You bring the client, help them with their paperwork, and once the loan gets disbursed, you earn a commission on it.
Who Should
Partner With Orenda?
Some professions are a natural fit for DSA work because you're already talking to people about money, businesses, or big purchases. If you're one of these, you're already halfway there:
Chartered Accountants
Your clients already trust your financial advice. Help them find the right loan structure and earn referral income with Orenda's lender network.
Tax Consultants / ITR Filers
You already understand income, cash flow, and documentation. Add loan guidance to your services and help clients get matched with the right lender.
Existing DSAs / Loan Consultants
Already in the lending space? Expand your panel with 50+ lenders, better case matching, and CA-backed support.
Real Estate Brokers & Property Consultants
Every property deal opens a conversation about home loans, LAP, or balance transfer. Refer clients to the right lender without leaving the sale flow.
Insurance Agents
Your clients often need more than policies — they also need funding for life goals, emergencies, or consolidation. Orenda helps you extend your value beyond insurance.
Financial Advisors / IFAs
You already guide clients on money decisions. With Orenda, you can add loan advisory to your practice and support clients with smarter borrowing options.
Why Orenda?
We Don't Just Give You a Portal. We Give You an Edge. Every DSA platform promises you commissions and lender tie-ups. We promise the same but here's what actually sets us apart:
AI Powered Credit Analyst
Before you approach a single lender, our AI already knows which one is most likely to say yes. Based on your client's pre-profiling documents, it analyses their complete financial picture and maps it against lender criteria in real time — giving you a clear recommendation on where to file before you've wasted a single follow-up.
Free CIBIL Pull with Zero Hard Enquiry
Pull your client's CIBIL score and get a full credit report breakdown — completely free, every single time. And because we use a soft pull, it doesn't leave a mark on their credit profile. So you can check before you commit.
One Login. Every Lender.
Right now, if you work with 10 banks, you're juggling 10 different portals, 10 logins, 10 places to chase status. With Orenda, that's gone. One CRM, one dashboard — and you can file, track, and manage cases across all 50+ of our lending partners from the same screen.
Transparent Payouts
We've all dealt with platforms that take their time, deduct random charges, and leave you guessing. We don't do that. Your commission is calculated transparently inside the portal — you can see exactly what you're owed, down to the rupee.
How to become a DSA Partner
4-Step Process
From Registration to First Payout in 4 Steps
Register Online
Mention your name, verify your mobile and fill in some basic details.
Get Activated
Our team reviews and activates your account within 48 hours. You get your Partner ID and full CRM access.
Process Cases
Use the AI eligiblity checker, pull free CIBIL reports and file across 50+ lenders from your dashboard.
Get Paid
Disbursement triggers your commission. Tracked live on your dashboard.
Everything You Need to Run Your Practice Well
Payout rates are set by individual banks and NBFCs and may vary by lender, loan amount, and client profile. Below are indicative ranges. Exact slabs are shared before your first submission — no post-disbursal surprises.
Partner Dashboard
Track all referrals, application statuses, payout timelines, and case history in one place. Real-time updates — no chasing.
AI Eligibility Pre-Screening
Check your client's eligibility across 50+ lenders without a hard CIBIL hit. Know your chances before you commit.
Dedicated Relationship Manager
A named RM from day one. One number, one point of contact — for case support, lender queries, and payout questions.
Product & Lender Training
A library of lender-specific guides, eligibility criteria, and case-structuring practices. Updated as policies change.
In-House CA Consultation
For complex cases — self-employed borrowers, non-standard financials, LAP — our CA team reviews and advises pre-submission.
Transparent Payout Tracking
Every case shows disbursal status and expected payout date. Raise discrepancies inline — resolved within 2 working days.
What Our Partners Say
Questions
You're Probably Thinking
Start Your Partnership
with Orenda
Fill in your details and a member of our partner team will call you within 1 working day to complete onboarding.
Ready to Grow Your
Loan Advisory Practice?
Join Orenda's partner network — 50+ lenders, AI tools, CA support, and transparent payouts.
Free to join. We'll call you within 1 working day.



